1
A step-by-step agency roadmap
A guided path from picking your niche and shaping your offer to signing clients and setting up delivery.
Build & launch an online agency in 90 days as a South African.
Galatia helps you build an online agency from the ground up, with a clear business model, practical assets, AI-powered tools and direct guidance from someone actively operating an agency.
These are the systems we used to build our own agency to over R311,000 from January to October 2026.
Everything in Galatia is built to help you create a proper, sustainable business with something to show for it in the bank, not just a screenshot.
R311,926Revenue, Jan – Oct 2026
10Active clients
You can run an agency fully online, with no office and no big team.
A lot of people think starting an agency means managing staff and renting an office. It doesn't. It's a beginner-friendly business you can run from your laptop, from anywhere.
Anywhere
Work when and where you want. Your agency lives online.
10 to 20
That's roughly how many clients it can take to replace your job. You don't need 100.
6 to 7 figures
Keep it as a steady income, or grow it to six or seven figures a month.
Your call
Stay hands-on, or build a team later. You don't need a CEO title to start.
Here's what you'll learn to build, and who you'll become while doing it.
You'll build a digital marketing agency that helps other businesses win customers through ads, lead generation and follow-up. AI helps run it, but the agency is the business.
01
Client acquisition
Pick a market, shape an offer people want and build a system that brings in real conversations with potential clients.
02
AI and automation
Use practical AI tools to speed up research, marketing, lead management and everyday operations.
03
Agency operations
Set up the sales, onboarding, delivery and reporting you need to serve clients professionally.
04
Personal growth
Build the thinking and habits of someone who can start a business and keep it going. This part matters as much as the rest.
Everything in here is built to help you do the work, not just watch it.
You get the roadmap, the working resources and direct support from us while you put your agency together.
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Weekly 1:1 calls
Roughly weekly calls with Tokollo to review your progress, work through problems and decide what's next.
3
Agency asset library
Landing page and funnel templates, ad templates, sales scripts and onboarding SOPs, so you're never starting from scratch.
4
AI toolkit
AI resources for research, planning, content and operations, including a tool to help you choose your niche.
5
Systems and infrastructure
Help setting up your CRM, lead management, sales process, client onboarding, fulfilment and tracking.
6
Accountability
Clear milestones and progress tracking, so you always know what's done and what's next.
Your first 90 days, one step at a time.
Your pace depends on the time and effort you put in. This is how the first three stages are laid out.
Days 1–30
Foundation
Build the core of your agency and get ready for the market.
- Choose a niche and define your offer
- Set up your brand and online presence
- Set up ad accounts and tracking
- Build your sales and acquisition assets
Days 31–60
Acquisition
Put your systems to work and go after your first paying client.
- Launch your first campaign or outreach
- Manage leads and enquiries
- Run discovery and sales calls
- Work towards signing a client
Days 61–90
Systemise
Build the processes that make delivery and growth repeatable.
- Deliver your service
- Document your fulfilment SOPs
- Refine your acquisition and sales
- Find what you can delegate
This is for people who've outgrown where they are.
We keep it selective so we can give each person real attention.
You've built a career, but your job is draining you
You're good at what you do, but it takes more than it gives back. You want a business of your own, and you'd like to start building it while you still have your salary.
You own a business and you've hit a ceiling
Your current business has capped out, or you simply want a fresh vehicle. You want to take what you know and put it to work on something new.
You have skills and you're tired of building someone else's dream
You've got real experience, in marketing, sales, operations or your own field, and you want to use it to run something on your own terms.
Questions you might have.
What is the founding cohort?
It's the first group of six people to join Galatia. We keep it small on purpose, so everyone gets direct access to Tokollo and real attention while the systems are put into practice. Entry is by application only.
What exactly will I be building?
A digital marketing and client-acquisition agency that helps other businesses attract and convert customers through paid ads, lead generation and follow-up. AI supports how it runs, but you're selling a real service to real businesses.
Do I need experience?
No. It's designed to take you from the foundations up. You do need to be willing to learn, take feedback and consistently do the work.
Do I need to quit my job?
No. You can start while you're still employed. You'll need to set aside consistent time each week, and the hours you have will shape how fast you move. We'll talk through your availability when you apply.
What support do I get?
Roughly weekly 1:1 calls with Tokollo, all the course content, the asset library, the AI toolkit and milestone tracking. If you get stuck, you bring it to your call and we work out the next step together.
How much does it cost?
The founding cohort investment starts at R25,000. We'll confirm the final price and any payment arrangement before you decide to join.
Is making money guaranteed?
No. No income or client results are guaranteed. Outcomes depend on your effort, consistency, decisions and market conditions. We give you the systems and guidance, and you do the work.
Why is it application-only?
The founding cohort is limited to six so everyone gets real attention. Applications help us make sure it's a good fit on both sides.
What happens after I apply?
We review every application personally. If it looks like a fit, you'll be invited to a call with Tokollo, and if you're accepted you'll get the details to join.
Ready? Tell us a bit about yourself.
The founding cohort is the first group of six to join Galatia, kept small so everyone gets direct access to Tokollo. We read every application personally, and if it looks like a fit, we'll invite you to a call.
No income or client results are guaranteed.